Gin, Television, and Social Surplus

What I got out of this article is (and yes, I’m going to ruin the punch line now), if the US tv-watching population got up and wrote a few words on wikipedia every time ads came on, and wikipedia was started, completely from scratch, on Friday night, the entire history of wikipedia – every page, every edit, every talk page, every line of code, in every language that Wikipedia exists in – would have been completed by Sunday night. One weekend. Just the time spent watching ads during one weekend. That completely boggles my mind.

(video version, via gruber)